CarNow Extends Strategic Collaboration with J.D. Power’s Darwin Automotive to Improve Digital Car Buying Journey 

J.D. Power division integrates CarNow’s Real-Time Messaging capability within its digital retailing platform 

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ATLANTA, November 21, 2022 – CarNow, the automotive industry’s leading digital retailing and messaging platform, announced today a strategic collaboration with J.D. Power Darwin Automotive. J.D. Power Darwin Automotive’s finance and insurance (F&I) menu and digital retailing platform will integrate with CarNow’s award-winning Real-Time Messaging platform to empower dealers to communicate with online customers in real-time and deliver an improved and streamlined digital car-buying experience.  

“The J.D. Power Darwin platform aligns with our vision of transforming the customer experience with seamless solutions that benefit both dealers and consumers,” said Andy Park, Founder and CEO at CarNow. “Our existing F&I menu partnership demonstrates that alignment, and we look forward to strengthening our respective platforms further through the integration of Real-Time Messaging within the Darwin platform.” 

Through this continued collaboration, customers can expect: 

  • A full-featured messaging capability within the J.D. Power Darwin digital retailing platform that automatically gathers and responds to client questions anytime, anywhere. 
  • An integrated intelligence feature that naturally moves clients through the buyer journey with timed questions.  
  • Custom workflows tailored to dealerships’ evolving needs to keep buyers live, engaged and in control.  
  • A dedicated performance team that leverages industry-proven best practices to drive maximum results. 

“CarNow’s messaging platform is a unique and powerful tool that helps support our mission to transform the online car-buying process,” said Phillip Battista, President Dealership Technologies at J.D. Power. “Our collaboration with CarNow has proven to deliver value for both our dealers and their customers, and we look forward to continuing to innovate and improve the digital car-buying journey together.” 

About CarNow 
CarNow is a market leader in digital retailing solutions for the automotive industry. CarNow creates frictionless, real-time enterprise software solutions to facilitate the transaction between dealers and consumers. Through CarNow’s solutions, shoppers receive enhanced virtual showroom services, live support at anytime, anywhere, delivered to them on any device. With 5,000 dealership customers and more than twenty manufacturer certifications, CarNow is one of the fastest growing companies in automotive. CarNow is headquartered in Atlanta, Georgia. Learn more at 

About J.D. Power 
J.D. Power is a global leader in consumer insights, advisory services and data and analytics. A pioneer in the use of big data, artificial intelligence (AI) and algorithmic modeling capabilities to understand consumer behavior, J.D. Power has been delivering incisive industry intelligence on customer interactions with brands and products for more than 50 years. The world’s leading businesses across major industries rely on J.D. Power to guide their customer-facing strategies. 

J.D. Power has offices in North America, Europe and Asia Pacific. To learn more about the company’s business offerings, visit The J.D. Power auto shopping tool can be found at