Trun OEM Website
Traffic into Real
Dealer Sales
A single retail experience that carries your brand and you buyers – all the way from first click to finished deal.
WHAT IT PROVIDES
The Modern Buyer Journey – Fully Connected
OEM shoppers are already raising their hands on your site. CarNow ensures their journey continues – accurately and seamlessly – at a certified dealership.
OEM Benefits
- Brand-controlled retailing from national site to ghowroom
- No more drop-off between OEM site and dealer website
- Accurate payments using live incentives + lender data and dealer pricing
- One profile carried through the entire buying process
Deler Benefits
- Leads arrive with deal progress already done
- No duplicate work – single data entry
- Work with existing dealership systems
HOW IT WORKS
One Journey. One Date Spine. Zero Restart.
Same deal. Same date. Same experience – everywhere
Shopper Configure or selects a vehicle on tier 1 OEM site
Payment, incentives, trade, and credit workflows activate
Shopper chooses a local dealership and lands on desired vehicle
Data syncs automatically into dealer CRM/DMS + digital retail tools for one time data entry
Showroom continues the deal in store for a seamless experience
WHY IT MATTERS
Where OEM Vision Meets Dealer Adoption
OEM Priorities:
- Brand consistency
- Customer transparency
- Visibility into outcomes
- Top-of-funnel investment ROI
Dealer Realities:
- Workflow continuity
- Fater close
- High-quality leads
- Less time on unqualified shoppers
50 Million+
National Website
Shoppers
40%
of Retail Steps
Completed Online
3x
Higher Engagement when
the Journey is Connected
When OEMs remove friction, dealers drive more sales — and shoppers stay loyal to the brand.
Let’s Build Your OEM Retail Experience
We’ve already proven it works. Let’s design a connected journey unique to your brand.