Google AnalyticsCarNow offers the simplest Google Analytics integration available!

With only 2 goals inputted, you can monitor all interactions, sessions, and leads on your website.

Determine which pages and sources deliver the highest quality traffic and which call to action placement generates the most interaction.

By default, we report all CarNow interactions consumers have on your website. To view this data in Google Analytics you will need to create a new custom event with a category equaling CarNow Chat Activity and an action equaling click (both are and case sensitive).


The next goal to setup is powered by Cross Orin Resource Sharing (CORS) which allows information from one domain to report back to another. For this, we need your Google Analytics UA code emailed to A list of common goals is below, included in your email please let us know which events you want tracked.


In Google Analytics, all of these can be tracked by adding another custom event category that beings with CPE and an action that equals Click (both are case sensitive).


For assistance setting up these goals you may add to your Analytics account.

For additional questions please call (877) 882-5353 or email

Need Analytics help?

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